It started as a joke… and turned into a REAL DEAL. Sophie Cunningham wore that shirt, sat on a cameraman by accident, and somehow walked away with a major Arby’s endorsement. This chaotic chain of events is going viral — but the full story? It’s even crazier.

It started as a joke… and turned into a REAL DEAL. Sophie Cunningham wore that shirt, sat on a cameraman by accident, and somehow walked away with a major Arby’s endorsement. This chaotic chain of events is going viral — but the full story? It’s even crazier.

It Started as a Joke… and Turned Into a REAL DEAL: Sophie Cunningham’s Hilarious Mishap Lands Her a Major Arby’s EndorsementWhat began as a harmless joke has spiraled into one of the most bizarre — and lucrative — endorsement deals in WNBA history. Phoenix Mercury star Sophie Cunningham is suddenly the new face of Arby’s, and the way it happened has fans calling it “the craziest sponsorship story ever.”

😂 The Shirt That Started It All

 

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It all began when Cunningham showed up to a pregame shootaround wearing a tongue-in-cheek T-shirt that read:

“I Only Came for the Arby’s Curly Fries.”

Teammates laughed. Fans snapped photos. The image went viral within minutes.

But the real madness hadn’t even started yet.

🎥 The Cameraman Incident

During warmups, Cunningham chased a loose ball near the sideline. In the scramble, she tripped — and accidentally tumbled into a courtside cameraman, landing right on his lap.

The moment was caught live on broadcast, and the camera mic hilariously picked up Cunningham muttering:

“Man, I could really go for some Arby’s right now.”

The clip instantly blew up online, racking up millions of views in just hours.

🍔 From Meme to Meal Ticket

By the next morning, Arby’s marketing team had already reached out. Within 48 hours, Cunningham signed a six-figure endorsement deal that includes commercials, social media campaigns, and even a limited-edition Arby’s meal dubbed the “Sophie Slam Combo.”

Arby’s issued a playful statement:

“When Sophie said she wanted curly fries, we listened. Now we’re making her the face of the fries.”

📱 The Internet Can’t Get Enough

Fans are flooding social media with reactions:

  • “From a T-shirt to an Arby’s deal — Sophie Cunningham is living the dream.”
  • “This is the most WNBA thing ever and I’m here for it.”
  • “Forget NIL deals — we need more curly fry sponsorships!”

Even fellow WNBA stars chimed in, jokingly asking if they could get their own fast-food endorsements.

🔥 What’s Next for Sophie Cunningham?

According to sources, Cunningham’s deal could expand to include a nationwide Arby’s commercial campaign, with the possibility of her starring in a Super Bowl ad next year.

For Cunningham, the whole experience has been surreal. She told reporters after last night’s game:

“I swear it was just a joke. But hey, I’ll take free curly fries for life.”

🚨 Bottom Line: A joke T-shirt, an accidental fall, and one offhand comment just landed Sophie Cunningham one of the strangest — and most viral — endorsement deals in sports history. And somehow, it all started with curly fries.